We areVERSO
No two briefs look alike, but the way we work stays lean and clear.
Verso is a studio for identity and digital work, started on the belief that muddled thinking always shows up in the final file. We take a company through the awkward positioning conversation and on to launch day, so it knows itself, looks the part, and finds the people who care.
Clients sit in the room beside us, never as a name on a forwarded thread, and that is why the work tends to outlive the project.
Mara Ellison
Founder & Creative Lead
Mara steers the studio's creative direction. Twelve years across branding and digital work taught her that the best identities are decided before anyone opens a design tool, so she starts every engagement with the hard questions.
Off the clock: Keeps a shoebox of rejected logo sketches and insists at least three of them were ahead of their time.
Jonah Reyes
Head of Engineering
Jonah builds what the studio imagines and argues, gently, for whatever will still load fast in three years. He turns loose layouts into resilient front ends and treats performance as part of the design.
Off the clock: Once shipped a tiny rhythm game hidden inside a client's 404 page. It is still there.
Ines Kowalczyk
Head of Design
Ines runs everything visual at Verso, from identity systems to interface detail. She brings restraint and a taste for the unexpected, and refuses to sign off on anything that is merely fine.
Off the clock: Collects mid-century type specimen books and quietly grades their kerning.
Theo Nakamura
Strategy Partner
Theo helps clients say who they are before we show it. He shapes positioning, messaging and the relationship itself, and usually finds the sentence a brand has been missing in the first meeting.
Off the clock: Speaks three languages and named a fintech product in the elevator on the way out.
Our
clients!
A short list of companies who let us sit at their table.
Start a projectClient names are fictional.
Discover
Every project opens with listening: who you are, who you sell to, what the market rewards and what you want from the next two years. Before anything is drawn we agree on what success looks like.
(2)Strategy
Once we understand the ground we set a direction: sharper positioning, a messaging framework, a roadmap for the digital work. Ideas are tied to outcomes so the creative stands on real goals rather than taste alone.
(3)Design
Now the identity and the experience take shape. We explore widely, then edit hard, testing type, color, layout and motion against the strategy until the work feels inevitable. You see the thinking behind every option, not just the option.
(4)Launch
With the design settled, production begins: build, test, refine. Development, rollout and handoff are handled end to end, and we stay close to your team so what ships is finished, not merely delivered.
Juries and
Shortlists (12)
- Site of the Seasonx4
- Motion Craft Prizex4
- Type Directors Circlex2
- Indie Design Indexx1
- Northwest Studio Prizex1
Recognition from independent design juries gives our clients a wider audience, a stronger reputation and proof of quality their competitors cannot claim.
Every project is built as if a jury will see it. When our clients win, the studio does too.
Award names are fictional and illustrative.
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newsletter
Short letters about identity work, screens we are drawing and whatever sits half-finished on the wall. Infrequent, and only when it earns the send.
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We settle a company’s argument for itself, give it a face, then build the rooms where customers turn up. Quieter work, sharper results.
Fictional demo site
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Verso Creative Studio is a fictional business created to demonstrate this website design. Photography is illustrative and the phone numbers, email, and address are not real. Built by Ziwi.
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