Price from the most recent closed and pending sales, weigh what is competing with you today, and plan your first two weeks on the market in advance. A price that draws showings early is usually worth more than a reduction later.
Look forward as well as back
Closed sales are history; they tell you what buyers paid one to three months ago. Pending sales and current competition tell you what buyers are deciding right now. We weigh all three, and we walk the competing homes so the comparison is real, not just a spreadsheet.
- Pull closed sales from the last ninety days.
- Add pending sales and active competition.
- Walk the closest competing homes in person.
- Set the price and the first two-week plan together.
- Review feedback and showing counts every few days.
Have a question about your own situation? Book a short call with an agent or ring (555) 318-4720.
Decide your plan before day one
The first ten days bring the most attention a listing will ever get. We agree in advance on what we will do if showings are thin, so any adjustment is a plan rather than a reaction.
A planned adjustment beats a nervous one.
At a glance
| Signal | What it suggests |
|---|---|
| Many showings, no offers | Price is close, condition or terms need work |
| Few showings | Price or photos are not landing |
| Multiple offers | Price was set to compete well |
General patterns, not a promise of any outcome.
